Subject: Re: Platform Rollout Plan
From: Debbie Wasserman Schultz <[email-masked]>
To: Tracie Pough <[email-masked]>
Cc: April Mellody <[email-masked]>, "Miranda, Luis" <[email-masked]>, Leah Daughtry <[email-masked]>, Patrice Taylor <[email-masked]>, Hilary Rosen <[email-masked]>
Date: Sun, 22 May 2016 10:04:41 -0400

We need to discuss the point of disagreement as I feel strongly the initial rollout needs to be done by me. We can and should do alongside Cummings but I'm not going to hide.

Sent from my BlackBerry 10 smartphone.

From: Tracie Pough

Sent: Sunday, May 22, 2016 10:00 AM

To: Debbie Wasserman Schultz

Cc: April Mellody; Miranda, Luis; Leah Daughtry; Patrice Taylor; Hilary Rosen

Subject: Platform Rollout Plan

DWS- This is the plan that is being proposed post the conversation yesterday afternoon.

The major change from Friday is that you would not go out on TV.  Everything else is pretty much the same.  Everyone believes (including Hilary and Anita) that you going out tmrw to talk about the platform is not the best approach
and we know you disagree.  We also believe this is an opportunity for validators to support you and the DNC and this plan allows for that.  I know you feel strongly about rolling the cmte out on television in your own voice so we need to discuss but the other
elements of the plan have not changed.

We will schedule a time for you to talk with everyone involved.

Saturday May 21

Staff finalize updated roll out plan and update Chair

Finalize Public Affairs Guidance

Talking Points

Q&A

Connect with Cummings staff to update and get time to connect with Cummings

Identify and Secure Validators

-Tom McMahon

-Elaine Kamarck

-Don Fowler

-Paul Kirk

Sunday May 22

Drafting Committee Member Notification calls-DWS; Calls have been set between 1-3

Finalize Press Release -get quotes from DWS, Cummings  etc.

Prep Cummings

Lock In Preview/Launch Story Reporter

Recommendation: Anne Gearan- Washington Post

Monday May 23

Finalize Drafting Member notification calls- a at calls that were not able to be connected on Sunday

Campaigns, Leadership and  DNC Notification calls (REID, NP, JEC, officers, etc)

Preview / Launch story runs in print in Washington Post

Press Release announcing Drafting Committee Members goes out

Pitch Cummings on TV in afternoon

Tuesday
May 24

Announce public participation component of process- DNCC

- TP