Subject: @LuisMiranda, here are 4 ways to #TweetSmarter
From: Twitter for Business <[email-masked]>
To: <[email-masked]>
Date: Thu, 12 May 2016 03:07:06 -0400

Stand out with these Tweet tips. <http://s1259914507.t.en25.com/e/er?s=1259914507&lid=14488&elqTrackId=63264284b863446da1294c200daa414b&elq=b2ea822b222344a38a1bedafaef52fae&elqaid=6166&elqat=1>                                          

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"Twitter for Business"              <http://s1259914507.t.en25.com/e/er?s=1259914507&lid=14489&elqTrackId=b6e3059dff204509bd7a2a515fc8378d&elq=b2ea822b222344a38a1bedafaef52fae&elqaid=6166&elqat=1>                           

Tweet your way to success                                            

Start a campaign                                                                  <http://s1259914507.t.en25.com/e/er?s=1259914507&lid=14488&elqTrackId=8a13d296a7924bc8836ed7b0acec91b3&elq=b2ea822b222344a38a1bedafaef52fae&elqaid=6166&elqat=1>                                                                                              

Hi@LuisMiranda                                            

Take your next campaign from good to great by starting with the basics — your Tweets. Here’s how:                                     

Start with 4-6 Tweets per campaign and rotate in at least 1 new Tweet every week to keep content fresh.                                                        

Show don’t tell. When possible, keep your Tweets under 100 characters and use an image to tell the rest of your story.                                                        

Adjust your value proposition. Good value may motivate some people to buy, while saving time may spur others, for example. Vary the messaging across campaigns to appeal to different segments that align with your targeting.                                                        

If your goal is website conversions, try a Website Card. You can include a photo and a tailored call-to-action button. On average, they see 43% more engagement than Tweets with links.*                                                        

Log in to Twitter Ads today to put these insights to work.                      

Start a campaign                                                                  <http://s1259914507.t.en25.com/e/er?s=1259914507&lid=14489&elqTrackId=c49bea7153b241b7a2e03772544f52e9&elq=b2ea822b222344a38a1bedafaef52fae&elqaid=6166&elqat=1>                                                                                              

*Twitter, internal data 2015                           

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