Subject: Grab our latest Dummies® eBook: Talent Analytics
From: Glassdoor for Employers <[email-masked]>
To: <[email-masked]>
Date: Tue, 17 May 2016 12:12:37 -0500

Take the Guesswork Out of Employer Branding!

Get new Talent Analytics For Dummies®, Glassdoor Special Edition!

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What percentage of employees would recommend your company to a friend?

More than ever, “understanding the numbers”—including the impact of your employer brand—is an essential part of success for any marketing or PR or talent acquisition professional who hopes to build trust in their organization.

Packed with 48 pages of actionable advice, best practices and case studies, Talent Analytics For Dummies®, Glassdoor Special Edition <http://go.glassdoor.com/WL0t9ZOQu1A3TLv0051U100> can help you do just that.

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- Learn the basics—Understand which metrics and benchmarks—e.g., CEO approval rating, company reputation and quality-of-hire—are the most important to track, report on and optimize.

- Answer the big questions—What is your brand awareness with job seekers? How does your reputation stack up against competitors? How do employees view your organization?

- Market with talent analytics—Optimize your email, events, social media, content and website to amplify your company brand and message so that it resonates with the right audience.

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