Subject: FW: TrackerBASE Report: PRES Donald Trump: How to Build a Fortune, Audio Disc 2 3/17/2016
From: "Sorbie, Sean" <[email-masked]>
To: Research_D <[email-masked]>
Date: Wed, 18 May 2016 13:11:49 -0700

________________________________
From: American Bridge Tracking
Sent: Wednesday, May 18, 2016 4:11:46 PM (UTC-05:00) Eastern Time (US & Canada)
To: TrackerBase Tracking Reports
Cc: Christopher van Leeuwen
Subject: TrackerBASE Report: PRES Donald Trump: How to Build a Fortune, Audio Disc 2 3/17/2016

TO: PRES Tracking

FROM: Christopher van Leeuwen

Location: New York, New York

Date: 2006

RE: Donald Trump: How to Build a Fortune, Audio Disc 2

___________________________________________________________

Event Details: The 2nd disc in How to Build your Fortune. Disc title: "Wealth Masterminds". Audio Business courses from Trump University. Copyright 2006, date in vault is date of vault upload

Attendees/Audience: N/A

Press: unknown

Summary of Event: Trump University lesson, advocates the use of tax loopholes on property. Also there is a statement on the only way to accumulate wealth being that of persuading other people to give up their money.

Key Points:

Clip A:

0:05 in the CD you will hear from six wealth creation experts handpicked by Donald Trump, in these interviews conducted by John Ward are excerpts from Trump University's flagship homestudy program the wealth builder's blueprint.

Q: we've asked you here because of your works with human behavior and goal achievement, can you tell us about that work?

Dr. Stephanie Burns: I've always focused on how adults want to get where they want to go, I was typical girl in class was very bored and want to be active in learning, I went to the computer engineer but didn't want sit in school for four more years, I was lucky to be accepted into the computer engineering field in the military, because I was actively involved with hands-on approach for the first time I was first in my class, being first to begin military trainer inset the path for adult learners, when you ask a student what causes their confusion oddly they tell you, what I learned is that adults know so you don't come to class with the learning skills to help them achieve success so if you don't help them then there's no hope. I then ended up at ABC television in the early 80s, but I have the assumption that if he took smart successful adults and put them in the classroom that they would be good students. This led me on a path and education to work to bring quality facilitation of quality information so that people can learn easily. I have worked with hundreds of organizations to do this and I'm happy to work with this organization on this project.

7:00 Q: can you give us examples of how this is changed people's learning experiences?

SB: dealing with a worldwide company of horsemanship and they have hundreds of thousands of students who want to study without, but their ability with this information they have to facilitate this program would take two years and the completion rate of the program was very low, now they have 90% completion. Now this is been done for many organization leadership training sales training task oriented training,

9:30 Q: there are many skills required for wealth accumulation, why do we need this type of preparation first, when I get straight to the meat and potatoes about how to make money?

SB: the proof is in the pudding, there are many books and materials available for wealth creation but we don't see a lot of people being able to uptick that knowledge in such a way they're able to utilize it out in the marketplace, what intrigued me was the willingness of its producers to actually care. How you know of the learned something is if you can casually speak about it in an intelligent manner, this products promise is that people will have studied it as a good adult learner such as they own the knowledge in a way that they can talk about it casually and generally use it in their everyday behavior without having to think about it.

12:15 Q: it seems as if what you're saying is people learn in the doing area, why is this? What's going on when we fail to follow through are excited about something?

SB: that's actually interesting human behavior phenomenon, before my naïve assumption was if you give people skills to be learners that they would go do all the things I wanted to do. We did studies over my PhD the found out about 80% of people quit their goals but what was interesting is what people reported their feelings during the quitting process, during the process of their goals they had negative responses, the reality is once somebody buys and opens this package after the excitement of purchasing it is that sitting through and listening to all the CDs really isn't all that much fun, human beings have a natural tendency to avoid a procrastinate around things that bring discomfort, so when they approach this work they need to have a mindset that being bored is not good enough reason to stop, if you don't have a strategy of feeling bad is okay you will abandon almost any task.

Clip B:

0:10 Q: were learning about the big picture money and finance, the implication of your work is that there is more to understand, tell us about this concept?

Diane Kennedy: financial literacy, we know what it means to be able to read, but the fact's finances has its own vocabulary, just like attorneys finances have their own language as well, when you get to a place where you can read a financial statement and see the story, you can predict the future, because you can create it.

Q: isn't this something you can just hand off to an expert?

DK: I hate to disappoint you but were not going to turn you into an accountant today, to be financial mastery need to be able to talk to the people who do your bookkeeping, if you don't know how to ask her a question and build the right team and decipher the information you're stuck with poor information and poor decisions.

Q: have you seen the consequences of poor information?

DK: when one makes poor bookkeeping decisions and afterwards asked the question what do I need to do the make sure this never happens again people are able to accumulate it wealth,

5:00 Q: so what you're saying is don't wait for the pain and make yourself educated on financial issues?

DK: it so is wise to look at what is the cost of not having the financial literacy is, it's good to deal with the discomfort and displeasure of difficult task that way the outcome will be positive on out and.

Q: can you introduce us to some of the key terms we need to master?

DK: this is just vital authority is the term its asset. Asset is something you own that is put money in your pocket, a liability as something you owe.

7:35 Q: I've always thought of my house is my main asset, but in reality it's having that takes money out of your pocket, is not an asset or liability?

DK: this is the thing that's interesting, I love the accountants answer, it depends, the fact is there are great tax loopholes available for your house we call them home loop holes, never doing at the normal American way where the more money you make the bigger your houses and you're just struggling to own this house and now you need to hire a housekeeper to clean it, you have to buy more furniture and decorated, and taking money away that's a liability. Taking advantage of some of the tax loopholes, for example buying a house fixing it up and living in it for two years and then taking tax-free gain from it, if you're married up the $500,000 every two years, that's a way exit the house can put money in your pocket, so I love the answer, it depends.

Q: a car?

DK: generally people think about is a deeply she asked the, but if your business is paying for it we can even have ways with the auto is just the ventricle party or business, you got a delivery service or chauffeur like that, it’s an asset.

Q: you mentioned in depreciation, can you expect from your perspective?

DK: when I talk about the card is a depreciating asset meaning was going down every year, the mayor paid 80,000 for the nice car but next year it's really only worth 60,000, on the other hand most real estate assets go up in value, those are called appreciating assets, even though it's going up in value the government says will let you take a special tax break, and let you deeper shade off the portion of its value, and activating on the property were to say 27 and half years of its residential or 39 years of its commercial we think at the end of that it's going to be worthless, that the phantom expense that helps your tax bracket.

10:21 Q: let's sum up on liabilities and assets?

DK: and let's also add another thing on top of that good debt and bad debt, a good debt is something that is associated to an asset, in this case were being able to use other people's money to make even more money.

Clip C:

0:20 Q: returning her focus to the art of persuasion, tell me how you develop your expertise and persuasive indication and now you've use it to build your success?

Dorian Gallo: it is leading to some successful outcomes are my life and give me the ability to gain the things I want, this happened not by accident but by system, the system I uncovered serendipitously, is very fortunate to be able to present a proposal to abort above billion-dollar company that was very patient with me and teach me.

3:13 Q: why is a skilled persuasive communication important to in business even if you know salesperson?

DG: persuasive communication is fundamental to building wealth, wealth creation at its core activity is persuading people to give up money, that is the most essential transaction is getting people to part with money, the question is how do you systematically persuade people that is in their best interest to part with money so you can increase your wealth, this is the only way that wealth creation happens. My husband has to use persuasion in order to get the bank to agree to give him the money, people like coach before someone get a raise they need to persuade the boss that the right person to get a raise.

Q: with the way an individual can best make use of the material you can share this program?

DG: it's best if you have real-life situation think it through first.

Q: so you're saying is pick something in real life so I can go through the steps in real life?

DG: yes, and some of the best people weren't sales look like naturals but the truth is they took a lot of time to be good at it.

Q: in order to be successful persuasion communication do I somehow have to turn myself into that salesperson?

DG: most of us think of that annoying salesperson who will not get off your back, but the reason I'm excited about this program is because you can be successful following these steps without having those God-given talents.

8:25 Q: so all this have some of these persuasive talents even if we don't know it?

DG: absolutely, you need to ground yourself and what you're good at.

Clip D:

0:12 Q: what his but able to guide you in building success in people's careers?

Les Hewitt: focus, when they focus and have strategies about how to put on the practice anything is possible.

Chris Lewis: I have it tenacious appetite for competition in I apply that plus some practical applications.

Q: more of your athletic background?

CL: I played professional football, learn to focus and be disciplined, it's very easy to see how those translate from the playing field to the boardroom, I like to call the game of corporate success.

Q: difference in job and career?

LH: big part of life is discovering what our talents are, then we are looking for is the environment that will maximize that potential. Sometimes that means moving until you find a place the to apply those strengths.

Q: so there needs to be some mapping of the present and the future with goals, tell me your truncation of that part?

LH: 97% of people in North America don't set goals, the really all you need to do is join the 3% club,

CL: take a look at your job have the vision to see it is your career, and making it something worthwhile a meeting of all yourself within the context of the corporate strategy.

4:12 Q: how satisfactory is it writing down goals?

LH: they must be specific and measurable, most people are vague in wishy-washy, the most successful people I know have 3 x 5 cards with their goals in their pocket, keeping it from center is critical.

Q: how do you see measurable resulting laid out in a corporate career?

CL: elegant points and organization way want to improve, if your goal is senior vice president in the corporate world one thing is you're not always in control so to make vice president in my not a silly B of the Corporation currently sitting with.

LH: Donald Trump puts this very succinctly, keep the big picture in mind while attending to the daily details, that is very important.

Q: you must have a map to your own within the corporate purpose, give me guidance on action step career planning goalsetting?

LH: take a weekend with no distractions and figure out what you want.

Clip E:

0:20 Q: your life is entrepreneur?

Jeff Burroughs: never worked for anyone, never had a paycheck, every job is than my own, I worked 15 years in the investment business, so I manage money for business owners, even though they had successful businesses that invest early have the life that they wanted, after a lot of reading I found a frame for success in all his businesses. I decided to bring this to the small business world and not just the corporate business world so I created a company to do that.

Q: results for those companies?

JB: they tell you with all of the money, but they really want to do it for that life reason, lowlife piece looks like how does this business serve my life.

JB: if you take care of yourself your business will move in the right direction.

Q: single big exchange about to that company?

JB: the owners made a vision statement before they actually wanted to go.

4:30 Q: fiery yearning to create my own business where some of the first steps are needed to take?

JB: first step is deciding you want to, yet to be willing to put in capital and be willing to share your vision.

Q: how do I practically create that vision statement?

JB: document it on one piece of paper that you can frame and share it with everyone who will listen, good be a bad circuit to keep shared with everyone.

Q: so enroll other people?

JB: you need stakeholders

Q: the people who worked with them to know our vision, wise is so important?

JB: people need a leader, they don't want all the responsibility, and are not to put any capital in, this one a paycheck in the going to work for you.

Q: house of vision going to turn into profitability?

JB: entrepreneurs must have a vision of where they want to take their business, then they must ask and execute the steps of where they want to take their vision.

7:20 Q: for a business has a lot of steps, enough beyond of what this program is designed do, you need to be a certain type of person.

JB: entrepreneur is willing to risk except change willing to come up with the thousand ideas a day, we all have the three different personalities, an entrepreneur personality, manager, and technician. Those three are in every single person, in all three parts hate each other.

Q: highway find out if I'm the right kind of person?

JB: I don't know if you actually become, you just need to know about it and learn how to use those.

Clip F:

0:20 Q: post about your experiences a practitioner in the teacher?

Ralph DeRuse: I come from a family that believes you have to study hard and get a degree, there I looked around and looked at all the professors with degrees crew were anything but rich, so I realize this notion that just and education will not make you wealthy, toy set out to identify 30 or 40 things the rich have in common, in thought I could emulate those things and I too could be rich, but the rich hardly have anything in common, the two things I found that the rich do have in common are the rich either made their money or held their wealth in real estate.

2:00 Q: what you see about real state that is so powerful and valuable?

RD: I believe that real estate is the only field that will give you true passive income, I think the stock market is also the opposite of what it offers with benefits, real estate it's easy to add value with very little investments, adding a carport or garage, commercial real estate as well, if you spent $800 getting some concrete delivered in paint a giant age on it you created a helicopter pad, in the existence of that might increase the value by $20-$30,000,

Digitized Video File Label:

160317_JEG_655

Clip Labels:

160317_JEG_655_A (Audio)

160317_JEG_655_B (Audio)

160317_JEG_655_C (Audio)

160317_JEG_655_D (Audio)

160317_JEG_655_E (Audio)

160317_JEG_655_F (Audio)