Subject: timely ideas . . .
From: "Neil Callahan" <[email-masked]>
To: <[email-masked]>, "'Eric Schwerin'" <[email-masked]>, "'Hunter Biden'" <[email-masked]>, "'Chris Heinz'" <[email-masked]>
Date: Tue, 22 Jun 2010 22:02:29 -0400

Gents,

A few folks called me tonight whom I had developed a media concept with last
year.  We may be able to do something with them that involve sGarth Brooks
and Steve Wynn in the next few months  -- basically a new media
company/network.

Two concepts to think about:

#1:  Media company \ Aug 1 - Sun Valley - we may be able to have a bit of a
meeting to talk shop. 

#2:  Gulf Coast - "Engagement Centers / Memberships"

Deploying festivals city by city along the Gulf Coast from July to December
could be a great strategy for:

.         Services deployment and admin

.         Citizen outreach and communications

.         Entertainment and a great time

With college football coming up, the "government" could deploy weekly
"festivals" that would reach 200k people a site, every weekend for 12 weeks
- making them happy, enabling services, information center, you name it.

We could get and AEG http://www.aegworldwide.com/home.html , Garth (#1 all
time sales), Alabama (#10 all time sales) to create these Festivals.  Wynn
could potentially support via his relationship with Garth.  Jimmy Buffet's a
natural - we could talk to Rob W about Bono, go nuts on the idea, etc.

Huge one on one engagement - millons of people every weekend for 14-16
weeks.

Also we can leverate Ybrant for online ads etc. (virtual trade show smack)

Showcase for DuCool, SmartSynch, etc - all on the infield of each weekend
festival.

And I have great contacts at IPS http://www.ispsports.com/ who control all
the media right.

And the government and local and national business will fund for obvious
reasons of survival.

This is a BIG idea, not fully baked, but a big idea none the less.

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Neil Callahan

Rosemont Seneca

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