Subject: RE: Advantix
From: "Neil Callahan" <[email-masked]>
To: "'Eric Schwerin'" <[email-masked]>, "'Hunter Biden'" <[email-masked]>, "'Devon Archer'" <[email-masked]>
Date: Mon, 4 Oct 2010 11:00:40 -0400

I think this is one of those projects/clients that we need to have a "lead".  The economics are such that someone focusing on this half to full time would not be out of the question.  And a "lead" would be accountable and focused on making things happen as well as know their upside as things start to pay off.

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Neil Callahan
Rosemont Seneca
401 Greenwich Street, Suite 400 | New York NY 10013 | 212-933-9965 | 212-796-4037
1010 Wisconsin Avenue, Suite 705 | Washington DC 20007 | 202-333-1880
917-945-9516 (mobile) 
866-749-8879  (fax) 

-----Original Message-----
From: Michael Muldoon [mailto:[email-masked]] 
Sent: Monday, October 04, 2010 10:45 AM
To: [email-masked]; Eric Schwerin; Hunter Biden; Devon Archer
Subject: RE: Advantix

FYI I put the Advantix target markets up on the portal. We can highlight on
our call this Thursday.

Mike Muldoon
Rosemont Seneca Partners, LLC
1010 Wisconsin Ave., NW
Suite 705
Washington, DC 20007
(202) 333-1880
[email-masked]
 Consider the environment before printing this email.

-----Original Message-----
From: Neil Callahan [mailto:[email-masked]]
Sent: Friday, October 01, 2010 4:52 PM
To: 'Eric Schwerin'; 'Michael Muldoon'; 'Hunter Biden'; 'Devon Archer'
Subject: RE: Advantix

Many sports arenas are owned by the city, state, etc.  And they could use
stimulus $ to retro fit them.  Also on of my friends is the COO at mlb.com,
I could try and find a way into baseball (although only domed stadiums would
be targets in baseball).  The NBA and NHL and the NCAA would be better
targets.

Maybe we can get to Las Vegas via the Wynn relationship.

And it seems like you could leverage you past relationships with
Universities and Hospitals fairly easily.

Halton Peter's dad is President of the Illinois Hospital Association - maybe
we could ask for that introduction as we are being helpful to him on making
some introductions.

Best,

Neil

----------------------------------------------------------------------------
--------------
Neil Callahan
Rosemont Seneca
401 Greenwich Street, Suite 400 | New York NY 10013 | 212-933-9965 |
212-796-4037
1010 Wisconsin Avenue, Suite 705 | Washington DC 20007 | 202-333-1880
917-945-9516 (mobile)
866-749-8879  (fax)

-----Original Message-----
From: Eric Schwerin [mailto:[email-masked]]
Sent: Friday, October 01, 2010 12:52 PM
To: Michael Muldoon; Neil Callahan; Hunter Biden; Devon Archer
Subject: Advantix

Had a call today with Hannah Granade who is President of Advantix US.
Got a better sense on their initial marketing strategy and focus and
perhaps we can discuss further on our next client delivery call or set
up a separate call.

Clearly they are happy with any sale, but their current focus and
facilities where Advantix is most applicable are:

Industrial: Food processing, Plastics (injection molding segments),
pharmaceuticals

Hospitals, Schools (K-12, Universities, School Districts), Nursing Homes

Commercial: Hotels, Restaurants, Groceries

Warehouses (particularly in SE US)

Sports Arenas, Casinos

Construction companies, particularly design-build, mechanical
construction (again SE US is ideal)

Should be a good list to help people focus and develop a list of contacts.

Best, Eric

Sent from my iPad

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