Subject: Popular AgWeb Tool Grabs Top Honors for Editorial Excellence
From: "Farm Journal Media" <[email-masked]>
To: <[email-masked]>
Date: Mon, 9 Apr 2012 19:33:08 +0000 (GMT)

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For Immediate Release

=div align="right">For more information contact:

Mitch Rouda
Phone: 847.318.0785
E-mail=

Popular AgW=b Tool Grabs
Top Honors for Editorial Excellence

Philadelphia, PA (April 9, 2012= — AgWeb.com captured a top honor at min's Best of the Web Awards in=New York City last week. The min awards, the most coveted and competitive =onors in the world of media and online journalism, recognize leading websi=es and digital initiatives among top consumer, enthusiast and business-to-=usiness print titles and their online brands.

The win for Editorial =xcellence – Special Section (in the b2b category) recognizes AgWeb's=popular Harvest Maps. The Corn and Soybean Harvest Maps show, by color, th= average yields for a given state and county, based on extensive data prov=ded by AgWeb users throughout the harvest season. The Harvest Maps turn fa=mer-submitted data on crop yields into a heat map that shows the harvest r=sults for corn and soybeans across the country in real time.

"W='re honored to be recognized for what we're passionate about—generat=ng content and developing tools to help producers and professionals within=the agriculture industry better manage their operations and grain-marketin= strategies," said Charlene Finck, Senior Vice President of Editorial=and Content Development for Farm Journal Media. "The Harvest Maps giv= us a way to collect and immediately share time-sensitive data that can he=p our audience manage their operations. This is not just highly engaging a=d interactive content, but a seriously useful tool."

Within the=first week of the launch of the Harvest Maps in September 2011, onlin= users made it clear they found the information extremely engaging and ben=ficial. The section averaged 5,000 page views a day for the first month, o=e of the most successful new section launches in AgWeb history. Since Sept=mber 2011, the Harvest Maps have received nearly 250,000 page views, accor=ing to Google Analytics.

According to the min awards judges, "B= keeping the input forms quick and easy and the color-coded maps highly ac=essible, AgWeb showed a keen understanding of what it takes to make such a=UGC [user-generated-content] project work. Readers could get at-a-glance b=siness intelligence that helped them to understand their own crop performa=ce and the markets."

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A=out Farm Journal Media
Farm Journal Media is the nation&r=quo;s leading agricultural media company. Its magazines are the 134-year-o=d flagship Farm Journal, Top Producer, Beef Today, Dairy Today and Impleme=t & Tractor. The company produces and distributes the “AgDay,&rd=uo; “U.S. Farm Report,” “Corn College TV” and &ldq=o;Leave a Legacy TV” national TV programs and produces the industry-=eading website AgWeb.com and the syndicated radio show Con=umer Ag Connection. Farm Journal Media also licenses detailed ind=stry data through its FarmReach database, publishes the Pro FarmerLandOwner newsletters, produces numerous large-scale live ev=nts and provides extensive custom publishing services.

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Farm Journal Media, 30=S. 15th Street, Suite 900, Philadelphia, PA 19102

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