Subject: Re: Social Media Email 2 of 2
From: "Josh Alcorn" <[email-masked]>
To: "Molly Magarik" <[email-masked]>
Cc: "Jim Smith" <[email-masked]>, "Kaufman Ted" <[email-masked]>, "acdonilon" <[email-masked]>, "Hunter Biden" <[email-masked]>, "Eric Schwerin" <[email-masked]>, "Alexander Snyder-Mackler" <[email-masked]>
Date: Thu, 24 Jan 2013 10:40:29 -0500

I think this is good, presuming Joe's ok with the copy.

On Wed, Jan 23, 2013 at 6:37 PM, Molly Magarik <[email-masked]> wrote:

> We think the gun violence legislation would be another great engagement
> tool, in addition to continuing to drive awareness of Beau's positions and
> ideas on gun violence.  Below is the draft copy of an email, Tweet,
> petition landing page, and Facebook ads.  Joe from the office is reviewing
> as well to ensure it's in line with what is being proposed and has been
> said on the record at this point.  Please let me know what feedback you
> have--
>
> *
> *
> *EMAIL*
>
> ---------- Forwarded message ----------
> From: Beau Biden <[email-masked]>
> Date: Thu, Jan 17, 2013 at 2:15 PM
> Subject: [sample] PETITION: Reduce gun violence
> To: [email-masked]
>
>
> <http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8732/793787327/VEsH/>
>
> Dear Friend:
>
> <http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8733/793787327/VEsE/>Over
> the past month, we've seen some heated discussion on the best ways to
> reduce gun violence in America.
> The tragedy that took place in Newtown just over a month ago shook this
> country to the core. As Delaware's Attorney General and a father of two
> beautiful children, it has always been my mission to protect the most
> vulnerable among us. And I know that we can do better. We must.
>
> I've joined with Gov. Jack Markell and Lt. Gov. Denn in support of a
> package of legislation aimed at reducing gun violence in Delaware.
>
> *We're looking to back up our efforts with strong grassroots energy from
> supporters like you. All you have to do is click here and sign on to add
> your support for common-sense legislation to reducegun violence!*<http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8733/793787327/VEsF/>
>
> I want to be clear: I am a supporter the Second Amendment. And I believe
> these are constitutional, common-sense solutions that will keep weapons
> that belong on the battlefield off our streets and out of our communities.
>
> Background checks for private gun sales. Preventing the sale or transfer
> of high-capacity magazines. Mandatory reporting of lost or stolen firearms.
> These are initiatives that have worked in other states before, and there's
> no reason we can't make them work for us.
>
> In addition, we will be pushing for a ban on automatic and semi-automatic
> assault weapons. The state ban is similar to the national Assault Weapons
> Ban that expired in 2004, and will be focused on taking rifles with
> military features out of our communities.
>
> Those are the details. Now here’s the plan. *In order to get this done,
> we'll need a massive grassroots effort behind us. Show your support for
> sensible solutions to reduce gun violence -- sign the petition today.*<http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8733/793787327/VEsC/>
>
> Thank you.
>
> Beau
>
> <http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8734/793787327/VEsD/>
>  <http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8735/793787327/VEsA/>
>  <http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8736/793787327/VEsB/>
> PAID FOR BY BIDEN FOR ATTORNEY GENERAL
> MEL MONZACK TREASURER
>
> This email was sent to [email-masked].
> To unsubscribe, go to: http://action.beaubiden.com/unsubscribe<http://action.beaubiden.com/page/m/-3984e5a6/-5faef8a8/-761927eb/4abd8737/793787327/VEsO/>
>
> *TWEET:
>
> I support @BeauBiden's common-sense approach to reducing gun violence.
> Will you join us? RT & Sign: http://bit.ly/xxxxxxxx *
>
>
> *FACEBOOK ADS*
> *
> *
> *Title
>
> Join Beau Biden
> Reduce Gun Violence
> Will You Help Beau?
> Are You With Beau?
> Beau needs your help
> Keep communities safe
>
> Image
>
>
> Copy
>
> Beau Biden wants to reduce gun violence in Delaware.  Will you help him?
>
> Sign Beau Biden’s petition to help reduce gun violence in Delaware. Take
> action
>
> Private gun sales should require background checks. Sign Beau’s petition
> if you agree
>
> Beau Biden believes in a common-sense approach to reducing gun violence.
>
> Let’s commit to making our communities safer. Sign Beau’s petition to
> reduce gun violence in DE
>
> Stand with Beau Biden: Support common-sense solutions to combat gun
> violence.*
> * *
> * *
> *LANDING PAGE FOR PETITION:
>
> Headline: Stand with Beau to reduce gun violence!
>
> It is time for us to take a rational, sensible approach to removing
> dangerous weapons from our streets.
>
> I support the proposals Beau Biden has put forward to:
>      - Require background checks for private gun sales
>  - Prevent the sale or transfer of assault weapons and high-capacity
> magazines
> - Mandate reporting of lost or stolen firearms
>
> These are all common-sense steps toward preventing tragedy, reducing gun
> violence, and making our communities safer -- and I stand with Beau.
>
> Signed,
> <Your Name Here>
>
>
> THANK YOU PAGE:
>
> Headline: Thank you!
>
> Thank you for supporting Beau in his efforts to reduce gun violence!
>
> Help us gather even more grassroots support -- share our petition with
> your friends on Facebook and Twitter today.
>
>
>
> *
>
>

-- 
Joshua Alcorn
[email-masked]
302/598.1885 (cell