Subject: BMW’s Olympic Bobsled, all-new Active Assist, and more.
From: "BMW of North America" <[email-masked]>
To: <[email-masked]>
Date: Thu, 06 Mar 2014 17:47:18 -0500

BMW
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BMW in the Olympics.     

BMW AND TEAM USA DOMINATE THE TRACK IN SOCHI.

Demonstrating the continued commitment to high performance design, BMW designers used their vehicle technology to redesign Team USA’s two-man bobsled for the 2014 Sochi Olympics. Aware of the high stakes, they worked tirelessly with Team USA’s coaches and athletes to create an unrivaled bobsled, eventually helping the team bring home bronze in the men’s event and both silver and bronze in the women’s event.

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ENJOY EVEN MORE TIME ON THE ROAD.

Daylight Savings Time begins on Sunday, March 9th. Changing the time on your BMW’s clock is simple: just use your turn signal stock or iDrive control. Additional details can also be found in your owner’s manual.

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BRING CONFIDENCE ON EVERY DRIVE.

Recently, BMW unveiled their anticipated Active Assist technology. This safety program stabilizes your vehicle during demanding conditions with calculated steering, braking, and throttle adjustments. While no U.S. release date has been set, this future technology will certainly give drivers more peace of mind.

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DID YOU KNOW?

BMWs have been featured in over 200 films, including the James Bond classic, “Tomorrow Never Dies.” For that film, BMW modified 16 cars so they could be driven from the back seat. Re-badged as the 750iL, these are actually the BMW 740iL’s you know and love.

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SHOW YOUR LOVE FOR TEAM USA.

In between exploring the road in your BMW, your team spirit will be on full display with our stylish collection of hats, water bottles, and bobsled key chains. Take a look and see how you can support Team USA every day.

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THE NEW R 1200 RT: EVOLVED COMFORT. 

Introducing the next highly evolved machine in a long line of comfortable, advanced touring motorcycles. With a smoothly powerful new air-and-water-cooled boxer engine, two standard ride modes and flawless ergonomics, the latest R 1200 RT takes long-distance comfort to new lengths.

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