Subject: Farm Journal Media to Acquire Remaining Stake in Commodity Update
From: "Farm Journal Media" <[email-masked]>
To: <[email-masked]>
Date: Mon, 13 Oct 2014 21:48:34 +0000 (GMT)

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For Immediate Release
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For more information, =ontact:

Mit=h Rouda
President, eMedia
= Telephone: (847) 318-0785
Email: =a name="mrouda_farmjournal_com" href="mailto:[email-masked]" >=[email-masked]

= Farm Journal Media to Acquire Remaining Stake in Commodity Upda=e; Enters Consulting Agreement with Founder Joel Jaeger=/strong>

=

Phi=adelphia, PA (October 13, 2014)—Farm Journal M=dia announces it will acquire the remaining outside interests = in Commodity Update, the leading mobile media company serving = agriculture. The transaction is expected to close by year's end. = Farm Journal acquired a majority stake in the company two y=ars ago. With the acquisition, Farm Journal further under=cores its dominant position in the mobile space.
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While stepping down from day-to-day management of the company,= Commodity Update founder, Joel Jaeger, will remain connec=ed to Farm Journal through a long-term consulting agreeme=t that allows the parties to contemplate future partnersh=ps that serve America's farmers and ranchers.
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"Commodity Update is by far the leader in delivering vital = business information and marketing messages directly to far=ers' phones," said Mitch Rouda, President of Farm Jo=rnal eMedia. "Together with the launch of a new and =ore phone focused AgWeb, this move cements our leadership=position in this critical and dramatically expanding medi= channel."

"I'm pleased to be able to posit=on the company's future and our superb group of employees=with a high-quality organization such as Farm Journal Media," comment=d Jaeger. "Commodity Update was a whim of a concept =y wife Christine and I hatched on our front porch back in=2005 and grew to be the leading mobile information source=for more than 75,000 U.S. producers. With Farm Journal Me=ia's full backing, similar large-scale evolution will con=inue well into the future."

"Commodity Upda=e brings an incredibly talented team and important mobile=capabilities to our wide ranging portfolio of ways we com=unicate with farmers and ranchers," says Farm Journa= Media CEO Andy Weber. "We're excited to integrate t=e business fully with our other electronic assets and look forward = to continuing the relationship with an entrepreneur like Joel = on future opportunities in the ag-information space."Commodity Update will continue to operate out of its off=ces in Stillwater, Minn., working in concert with Farm Jo=rnal's eMedia division based in Rosemont, Ill.

About Farm Journal Media
= Farm Journal Media is the nation's leading agricultural media company. = Its magazines are the 138-year-old flagship Farm Journal, Top=Producer, Beef Today, Dairy Today and Implement & Tract=r. The company produces and distributes "AgDay," =quot;U.S. Farm Report," "Corn College" and &=uot;Leave a Legacy" national TV programs, as well as s=ndicated radio shows, "AgriTalk," "Market Ra=ly" and "American Countryside." The company =roduces the industry-leading web portal AgWeb.com and dominates = mobile communications to producers through its Farm Journal Mobile = services, including Commodity Update. The company provides a na=ional peer-to-peer advisory program for executive farmers a=d ranchers called Top Producer Executive Network™. In=2013, the company launched Machinery Pete LLC, and in 2014,="My Farm Radio," a 24/7 digital mobile radio chan=el. Farm Journal Media licenses detailed industry data thro=gh its FarmReach database, publishes the Pro Farmer and Lan=Owner newsletters, produces more than 60 live events each y=ar, and provides extensive custom-publishing services. =
Abo=t Commodity Update
Found=d in 2006, Commodity Update is the leading provider of agricultural = information to mobile phones. The company delivers critical comm=dity market data and other information to the end user's =obile phone or other handheld device, arming decision mak=rs with information that is on target, in the field or anywhere. =

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