Subject: Special Report Reveals Big Returns for Elite Cattle
From: "Farm Journal Media" <[email-masked]>
To: <[email-masked]>
Date: Mon, 2 Feb 2015 21:12:36 +0000 (GMT)

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For Immediate Release

For more=information, contact:

= Greg Henderson
Editorial Director, Beef=Today
Phone: (913) 871-9066
Email: [email-masked]

Special Report Reveals
= Big Returns for Elite Cattle
=/h2>

=

Philadelphia= Pa. (Feb. 2, 2015)—Genetically-superior cattl= earned average premiums of more than $125 per head over =he past four years, according to a data analysis documented in = a white paper released today. The analysis of 15,164 cattle harvested= from 2011 to 2014 was conducted by Tom Brink, Top Dollar =ngus, and Shawn Walter, Professional Cattle Consultants. =he project was sponsored by Farm Journal’s Beef =oday.

With approximately =0% of all fed cattle now marketed on carcass-merit grids =nd formulas, an analysis was conducted on 146 groups of c=ttle to identify specific characteristics capable of generating = large premiums. “Evaluation of Cattle Earning Top Grid Premium=” analyzes close-out data from 15 industry sources,=including feedyards, seedstock and cow-calf operations, o=e breed association and one producer/packer organization.=br />
“The purpose of this st=dy was to analyze cattle that earned a $100 per head or l=rger premium when sold on an industry grid,” Brink =aid. “What these cattle did right is worth understanding. = It can help producers create more valuable cattle.”
=
The cattle in the evaluation earned an a=erage $125.04 premium, which equates to a 7.2% value-per-=ead advantage over the average market. High quality was o=vious in these cattle as 90% graded Choice or Prime. More=than 42% of the animals qualified as Certified Angus Beef= Less than 10% graded Select.

=“These elite cattle are propelled to the top of the market = by four distinct factors,” Brink said. “Superior qualit= grades, above average dressing percentages, near industr= average Yield Grades and a small percentage of non-confo=ming cattle were demonstrated by these cattle earning top=premiums.”

A three-part=series examining how cow-calf producers and feedyards can=use the information to make their cattle more valuable will = appear in the February, March and April issues of Beef Today.

The white paper, along with the d=ta analysis, can be downloaded at: www.beeftoday.com/qualitybeef.
=p>

About Farm Journal Media
Farm Journal Media is the nation’s prominent a=ricultural media company. Its magazines include the 138-yea=-old flagship Farm Journal, as well as Top Produc=r, Beef Today and Dairy Today. The broadc=st division produces and distributes national television pr=grams “AgDay,” “U.S. Farm Report” a=d “Corn College TV” and daily radio programs &l=quo;AgriTalk,” “American Countryside” and “Market = Rally.” The company recently introduced My Farm Rad=o, a 24/7 digital mobile radio channel. The digital div=sion includes web portal AgWeb.com, e-newsletters, o=line marketplace Cattle-Exchange.com and Farm Journa= Mobile, which includes the Commodity Update markets=service. Farm Journal hosts a national peer-to-peer advisory = program, the Top Producer Executive Network. Insider news, = policy and market advisory content are offered through the Professi=nal Farmers of America subscription portfolio, which acquir=d The Kiplinger Agriculture Letter in 2014. Machiner= Pete, LLC, was launched in 2014 to provide industry analys=s and price data for the used farm equipment sector. Farm J=urnal Media also compiles and licenses detailed producer an= industry data through its FarmReach database, hosts more t=an 70 live events each year and offers custom multimedia in=egrated marketing services for its clients. In 2011, the co=pany established The Farm Journal Foundation along with its =Farmers Feeding the World initiative dedicated to sustaining agriculture&r=quo;s ability to meet the vital needs of a growing populati=n through education and empowerment.

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