Subject: FW: Facebook Milestone Achieved!
From: "Erin Cochran" <[email-masked]>
To: <[email-masked]>, <[email-masked]>
Date: Wed, 1 Apr 2015 17:24:54 +0000

Thought you'd both like to see.

From: Aliya Karim
Sent: Wednesday, April 01, 2015 1:23 PM
To: DC Staff
Subject: Facebook Milestone Achieved!

Happy Wednesday!

We wanted to share with everyone that we now have 20,000 fans on Facebook. This is a huge milestone as we've gone from just 3,200 fans in January 2013 to 7,200 fans in January 2014, and look at us now! That's a 525% increase since the beginning of our presence on this platform.

We've been working to get to this milestone ahead of our Mother's Day campaign using Facebook advertisements, so we can present ourselves as a legitimate organization on social media and make folks more willing to trust our brand and engage with our content before they become donors and advocates. This is a big step in the right direction.

Congrats to every one of you, and keep sharing! :)

Aliya Karim
Communications Coordinator
202.627.3934
[email-masked]<mailto:[email-masked]>

<http://usa.wfp.org/>