Subject: April roll out
From: "Joshua Alcorn" <[email-masked]>
To: "Hallie Biden" <[email-masked]>, "Hunter Biden" <[email-masked]>, "Ashley Biden" <[email-masked]>, "Valerie Biden Owens" <[email-masked]>
Cc: "Patty Dailey Lewis" <[email-masked]>
Date: Mon, 14 Mar 2016 16:28:34 -0400

Hello,

Sorry for the overwhelming emails, but things have been moving, and with me being away for two weeks, things have piled up. 

I’m hopeful we will be able to formally introduce our DE programming and launch our website in the first week of April. 

I’ve attached some copy for your review. This will be the meat of the website. Most of this is familiar to you, as it was based on what Valerie wrote over the summer supplemented with a bit by Lea Carpenter. The What We Believe section will be in the “about” the foundation section. Each Pillar will have it’s own page, and we will fill in the content with more specifics about each program. For the national advocacy section, I copied and pasted the two messaging points Robert Hoopes drafted and a bit that Lea drafted.

Here’s a link to the website. It’s not launched yet, so you’ll need to log in: 
dev.beaubidenfoundation.org <http://dev.beaubidenfoundation.org/>
user: dev
pw: 4thekids

In addition to what I’ve laid out above, we’ll have a section with bios for the various board and staff members, a “resources for parents” section and a page of videos of Beau speaking about protecting kids. Eventually, we will add some content culled from interviews with people who knew and worked with Beau at the DE DOJ, but that will take some time.

I feel pretty strongly that we should roll this out in the first week of April. Patty and I have some in school presentations in the latter half of April and Darkness to Light trainings will be getting underway that month as well.

If folks are on board with that timing, I’ll put together a media plan and a more formal roll out schedule. Thanks!
/ja

Joshua Alcorn
302/295.8340 (office)
302/598.1885 (cell)
[email-masked]