Subject: ??Axios AM: Mike's Top 10 — What Trump is thinking — "How HBO creates addicts" — Elizabeth Warren on trolling Trump
From: "Mike Allen" <[email-masked]>
To: <[email-masked]>
Date: Fri, 14 Apr 2017 06:48:08 -0400 (EDT)

Presented by The Boeing Company:

What Trump is thinking — "How HBO creates addicts" — Eli=abeth Warren on trolling Trump

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Presented By The Boeing Company

Axios AM

By Mike Allen = ·Apr 14, 2017

1 big thing: What Trump is thinking

Trump applauds as he steps off Air Force One at Palm Beach International=Airport last evening / AP's Alex Brandon

Today is Day 85 ... When President Trump 2.0 emerged th=s week with a slew of more conventional Republican positions, a big questi=n was: How long will it last? Trump insiders promise this=is more than a mood: It's the result of Trump's instincti=e desire to win, after a series of dropped balls.

"We're se=ing the working out of his improvisational personality, based on =ew and immediate inputs," a West Wing confidant said.

Those=inputs include both the more moderate advisers who are ascendent,=and the new understanding of the world that comes from the S=tuation Room.

"Which is 'America First': currency manipulation, or a bunch of missiles in California [from No=th Korea]?" a West Wing adviser said. "If I'm going to be 'America First,'=I need to be for security."

Trump is restless, and =till asks friends for their opinions of his staff. He made it clear to a r=cent visitor that Steve Bannon on the cover of TIME two months ag= still sticks in his craw. Friends say Bannon is stubborn and a survivor, =nd plans to fight to stay.

The rest of April and May is a critical stretch on Capitol Hill — a chance for Trump's tea= to resuscitate health reform, keep the government open, pass a budget, an= get started on tax reform.

"They've got to produce," a Trump friend said.

The West Wing adviser added:="When you pass a few things, then you've pivoted."

2. Bite of the day

Bannon, flanked by Dina Powell and National Security Adviser H.R. McMast=r, with Reince Priebus in foreground, at East Room presser Wednesday with =ATO Secretary General Jens Stoltenberg / AP's Andrew Harnik

Roger Stone, veteran Trump adviser, to Chuck Todd on MSNBC's "MTP Daily":

I think Steve made an error by not spending=any of his political capital to bring other Trumpites and non-globalists i=to the White House circle. ... And so therefore now he's alone and he's su=rounded.

3. Tweet du jour

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4. West Wing players

A Gary Cohn profile is atop column 1 of the WashPost, "=a href="http://link.axios.com/click/9388366.31818/aHR0cHM6Ly93d3cud2FzaG=uZ3RvbnBvc3QuY29tL2J1c2luZXNzL2Vjb25vbXkvd2l0aGluLXRydW1wcy1pbm5lci1jaXJjb=UtYS1tb2RlcmF0ZS12b2ljZS1jYXB0dXJlcy10aGUtcHJlc2lkZW50cy1lYXIvMjAxNy8wNC8x=y83YTdmODdiMC0xZmE3LTExZTctYmUyYS0zYTFmYjI0ZDQ2NzFfc3RvcnkuaHRtbD91dG1fc29=cmNlPW5ld3NsZXR0ZXImdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249bmV3c2xldHRlcl=heGlvc2Ft/5871993924c17c54d77a8b8cB7387ef09" target="_blank">Goldman vet=gains sway with Trump," by Damian Paletta (online: "Within Trump's inn=r circle, a moderate voice captures the president's ear"):

In a White House short on=experienced personnel, Cohn has found an edge by hiring two dozen policy e=perts, most with government experience. ...

White House aides say Cohn has don= well because Trump sees him, more than anything else, as a dealmaker. Coh= represents a bloc of White House officials who are working harder than be=ore to court Democratic support for key parts of Trump's agenda, having se=n the Republican Party splinter during the health-care debate.

"I'm not a Democrat, and ='m not a Republican," Cohn often says in meetings with business executives= according to two people familiar with his exchanges. "I just want to get =hings done."

5. If you only click 1 thing

Richard Plepler — HBO chairman= CEO, impresario and maestro — talks to Axios Smarter, Faster" video series, on the secret=sauce of "How HBO creates addicts":

"Don't force-feed the zeitgeist. ... We're gallerists. We ar= a place where the great artists are hanging their work."

See the 90-second video here.

6. Sneak peek

Elizabeth Warren greets Bernie Sanders at a rally he held in Boston on M=rch 31/ AP's Steven Senne

Sen. Elizabeth Warren makes it clear in her new book, "=a href="http://link.axios.com/click/9388366.31818/aHR0cHM6Ly93d3cuYW1hem=uLmNvbS9UaGlzLUZpZ2h0LU91ci1CYXR0bGUtQW1lcmljYXMvZHAvMTI1MDEyMDYxNj91dG1fc=91cmNlPW5ld3NsZXR0ZXImdXRtX21lZGl1bT1lbWFpbCZ1dG1fY2FtcGFpZ249bmV3c2xldHRl=l9heGlvc2Ft/5871993924c17c54d77a8b8cBb3961d2c" target="_blank">This Figh= Is Our Fight: The Battle to Save America's Middle Class" (out Tuesday= that she wants to remain central to the Democrats' conversation as they l=ok toward 2020.

We got our mitts on a signed copy. =t times, Warren takes the breezily dismissive approach to Trump that may b= the key to rankling him in his reelection race, referring at one point to="the hot-air balloon known as @RealDonaldTrump:

"Trump =lammed back at me repeatedly [on Twitter], hitting me over and ov=r with his lame nicknames [Goofy, Pocahontas]. But he couldn't seem to com= up with much more than that. (Sad!)"

[T]hose tweetstorms and Face=ook posts causes millions of people to tune in -- at one point, about fort=-six million people were following these exchanges."

"Trump had fi=ured out early on that every over-the-top tweet became a news story. Now t=ere was a fresh story line: someone had found a way to get under Donald Tr=mp's skin and fight back."

"We've ... got to be prepared <=strong>to lose some battles. Without control of Congress or the White Hous=, we will often come up short."

"The day after the inaugur=tion, "I was back home in Cambridge, back in my own bed. As I wok= up I thought, 'One day into his presidency and at least Donald Trump hasn=t blown up the world yet. Only 1,460 days to go.'"

Fr=m the Acknowledgments: "One again, Bob Barnett served as a though=ful adviser, always ready with wise counsel or a deliciously funny barb." =/p>

7. How to help friends weather pain

Facebook COO Sheryl Sanderberg talks with TIME's Belinda Luscombe about her book, "O=tion B: Facing Adversity, Building Resilience, and Finding Joy" (with =dam Grant, author of "Originals"), out April 24:

When she lost her husband, Sheryl Sandberg a=so lost her bearings. Now she wants to help others find a way through grie= ... What Sandberg learned ... was that there are three myths people cling=to that make it harder to spring back from adversity. The first is that th=y're somehow responsible for what happened to them. The second is that sad=ess must carpet their lives from wall to wall. And the third is that they =ill never feel any better. Ever the communicator, Sandberg calls these mis=akes the three p's: thinking about adversity as personal, pervasive and pe=manent.

Her OptionB.org is live.

8. Being Facebook

Facebook announced yesterday that it was beating Snapch=t at its own game: Instagram Stories finally exceeded rival Snapchat in th= number of daily active users, Axios' Sara Fischer writes:

Facebook also admitted "human error" failed to remove child p=rnography and terrorist content from its site after being flagged, and rep=rts spread that it broadcast a teen who accidentally killed himself live o= Instagram. What should have been a great day for Facebook was overshadowe= by controversy.

Why it matters: Facebook has =een trying to clean up the content on its site, but the moves are continua=ly overshadowed by new controversies, allowing a mounting narrative to bui=d in the advertising community against running automated ads on their plat=orms. Several ad executives told Axios they're advising clients to conside= buying more ads from publishers directly.

Our thought bub=le: Advertisers know Facebook, Google and other platforms face th=se problems regularly, and that they are better off buying from publishers=directly to protect their brands. But that's easier said than done. Facebo=k's platform makes it really easy and efficient to buy cheap, targeted ads=and see a good return on investment, so the risk is sometimes worth it.

=img width="32" height="32" style="border: none" target="_blank" sr=="https://static.axios.com/img-email/email-circle.png" alt="Email this=Story">

9. Tesla bulls

"This chart explains why T=sla's stock price is entering insane territory," by Business Insider's Mat=hew DeBord and Andy Kiersz: "[W]ith a total value of $48 billion, versus $=1 billion for GM, Tesla is still considered by Wall Street the number two =S automaker — Ford is at $44 billion.

The takea=ay: "When it comes to the whole massive-market-cap-thing, however= we have been reminded that Tesla sells a remarkably small number of vehic=es, relative to the traditional US Big Three: GM, Ford, and Fiat Chrysler =utomobiles."

Get smart fast: "Tesla bulls =rgue that Elon Musk's enterprise will be legitimately bigger than GM's and=Ford's in the future because electric transportation will displace gas-pow=red mobility over the next few decades and Tesla has the best brand and la=gest head start.

Why it matters: "[A= market cap at Tesla's level signals an immense level of investor=confidence in Tesla's future execution."

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10. 1 fun thing: The Quest

The New York Times

Jason Horowitz, the N.Y. Times' Rome bureau chief ("RTs== niente. Dammi uno dritta"), was prepared fo= a lonely Passover:

I spent the hours before sundown in an ornate Vatic=n sitting room, interviewing a prelate about Petrine succession and magist=rium. We shared nary a word about where I maybe could find some matzo, and=he provided precisely zero tips on how on earth I could survive the Passov=r holiday without eating leavened bread in a city rife with bakeries like =l Forno, Antico Forno Roscioli and Pizzarium.

As evening fell and the holiday came, ... = took the way through Rome's historic Jewish ghetto ... I walked =nto a packed place called Bella Carne ... The restaurant's owner, Alberto =uazana — who turned out, per his business card, to be an Assessor =f the Jewish Community of Rome — ... supplied me with a yarmulke a=d an entirely Hebrew Haggadah.

Illiterate in the language, I pretended to read it as I s=t there alone, between the wall and a display case of macaroons, looking a= medieval illustrations of the 10 plagues. ...

After some auction-level Hebrew speed-re=ding and the singing of an Italian version of the Chad Gadya round, the Se=er ended at 12:30 a.m.

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