Subject: RE: Scripts: 100 pages of 'em
From: "Anna Greenberg" <[email-masked]>
To: [email-masked], "susan" <[email-masked]>, "Begala, Paul" <[email-masked]>, "John Podesta" <[email-masked]>, "Stan Greenberg" <[email-masked]>, "ic2008" <[email-masked]>, "Zach Schwartz" <[email-masked]>, "Tara McGuinness" <[email-masked]>, [email-masked]
Date: Thu, 24 Jan 2008 21:16:39 -0500

Having read through the scripts, it strikes me that it's worth having an
initial conversation about frameworks for each candidate.  I think we
are still at the initial stages of figuring them out, but many of the
scripts are just too literal; for example, some of Huckabee scripts seem
to be about abortion, when really his views are examples of why he is
extreme, outside the mainstream.  Similarly, some of the McCain scripts
describe his position on the war, when the frame is really "more of the
same."  Some of the Romney scripts just feel like lists of his flip
flops.  I think we want to frame these candidates more broadly, in the
context of why this choice matters.  Anyway, there are some promising
scripts and maybe if we provided more guidance about overall frameworks,
the media firms will be able to come back with a more nuanced approach.

-----Original Message-----
From: [email-masked] [mailto:[email-masked]] On Behalf Of Tom
Matzzie
Sent: Thursday, January 24, 2008 11:54 AM
To: susan; Begala, Paul; John Podesta; Stan Greenberg; Anna Greenberg;
ic2008; Zach Schwartz; Tara McGuinness; [email-masked]
Subject: Scripts: 100 pages of 'em

Yes, we got up to 101 pages in our Scripts Package. (see attached)

Please, please, please take the time to read through them today,
tonight or tomorrow AM before our review meeting. I added a page
numbering system and I have a recommended scoring system of 1-5 that
is explained on the cover sheet. We should also hold the option that
we don't like any of them.

Talk to you soon.

-Tom