Subject: Re: That was our next president!
From: Brian Fallon <[email-masked]>
To: Dan Schwerin <[email-masked]>
Cc: Robby Mook <[email-masked]>, Huma Abedin <[email-masked]>, Teddy Goff <[email-masked]>, Nick Merrill <[email-masked]>, Kristina Schake <[email-masked]>, "Margolis, Jim" <[email-masked]>, Mandy Grunwald <[email-masked]>, "[email-masked]" <[email-masked]>, "[email-masked]" <[email-masked]>, "[email-masked]" <[email-masked]>, "[email-masked]" <[email-masked]>
Date: Thu, 27 Aug 2015 19:55:08 -0400

Below is a round-up of the TV coverage in the last 24 hours on HRC's email
answer from yesterday in Iowa (h/t Team Research for compiling)

*Cable Mentions of HRC Emails, August 26-27, 2015 *

-- Report on HRC’s different tone on emails. HRC cut short her vacation and
went back on the campaign trail today. Hearing a very different, more
contrite answer on her emails. Shows clip of HRC saying that her use of
personal email was allowed but wasn’t the best choice, she takes
responsibility for it. Host says it sounds like an apology. Guest Maeve
Reston says she’s seen the consternation around the issue, her allies are
concerned about how long it will drag out and if it will continue to erode
her trust and accountability among voters. Today we heard “more contrition,
a less flip response” than before when she talked about wiping a server.
“Clearly she’s trying to take a more serious, contrite tone on this.” CNN,
Erin Burnett OutFront
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=a4877711-5670-43a6-b004-90f393a355a3>.
2015 08 26 Hillary Clinton Commentary, National, CNN ErinBurnettOutFront
HRC Emails Contrite Rspnse

-- Report on HRC’s tone in her most recent email response and what she’s
doing as Biden is mulling a run. Shows clip of HRC saying she and Biden
were colleagues in the Senate and that she has been building support and
operation in IA. She got Tom Vilsack’s endorsement. “She’s also sounding
more contrite than ever” on the use of her personal email to conduct
official business. Shows clip of HRC saying she understands why people have
questions about her email and while it was allowed, it clearly wasn’t the
best choice. Source close to the campaign says that it’s not worried about
Biden, and is much more worried about Sanders. People like Draft Biden PAC
say they have lots of donor interest, though Biden may not be ready for a
run. CNN Newsroom
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=9283be7d-6e40-443d-b0be-495235ed687d>.
2015 08 27 Hillary Clinton Joe Biden Clips, National, CNN Newsroom HRC on
Emails, Biden Run

-- Report on HRC’s tone in most recent comments on her emails. HRC admits
that she understands why people question her use of a private email server
and says she’s taking responsibility for a decision she says “wasn’t the
best choice.” She’s confident that she never sent or received classified
material on her account but acknowledges that she should have used a gov’t
server for official business. CNN, Early Start with John Berman and
Christine Romans
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=a2e7210a-049e-468e-8a8d-82a76324a9fe>.
2015 08 27 Hillary Clinton Clips, National, CNN Early Start, HRC Emails
admits not best choice

-- Report on HRC comment on her email. “A contrite Hillary Clinton” says
her decision to use a private email server as Secretary of State “wasn’t
the best choice.” HRC maintains that she never sent or received classified
email on her personal account. CNN, New Day
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=c2ac3e8c-200a-4960-8c12-5a31fe54ada0>.

-- Report on HRC’s comment on her emails. For HRC, “the days of joking
about or dismissing criticism” of her use of personal email may be over.
HRC took a more serious position on it during a campaign stop in IA. Shows
clip of her saying that her use of personal email was allowed but wasn’t
the best choice, and she should have used 2 emails. Discussion with John
Avlon of the Daily Beast. Avlon says she needed to change her tone, this
was a different tone in not joking about it but saying she understands why
people have questions and taking responsibility for it. Says it’s an
important step in addressing it from both a comms standpoint but also
trying to be clear that what she did was legal when she did it, trying to
be as transparent as possible going forward. The previous path wasn’t
working so this is overdue. Costello says voters like humility, “it’s like,
why did you do this sooner? it’s just weird.” CNN Newsroom with Carol
Costello
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=3b5d6ac1-4b17-4571-bbaf-02dbadce4f3d>.
2015 08 27 Hillary Clinton Commentary, National, CNN Newsroom CarolCostello
HRC Serious on Emails

-- Report on Morning Joe about HRC’s comments on her email. Lead-in was
guest saying that she’s the most weakened Democratic frontrunner in a long
time. Says that HRC is taking “what some would describe as a very different
tone” on her emails. Shows clip of her saying that she understands why
there are questions, it was legal but not the best choice, she takes
responsibility and wants to be as transparent as possible. Scarborough
repeats his statement that he likes HRC personnel but “when she puts on
that political helmet to play the game of politics, she just is awful.”
Says that everyone watching and listening doesn’t believe that she wants to
be as transparent as possible; she ran the State Dept so of course they
allowed her to do it. The Obama administration put out regulations saying
you shouldn’t do that, they’ve shown now that she wasn’t playing by the
rules. The word cloud in the latest Quinnipiac poll shows why there’s so
much distrust around her since “there’s nothing sincere” about what she
says. Mika asks Chuck Todd if this was allowed by the White House which
trumps the State Dept saying she could do it. Todd says no, it wasn’t the
“spirit” of the regulation, HRC is trying to parse words. Todd says “if she
had used that tone and that language 3 months ago, they would have come
across more sincere.” Mika and Ed audibly agree. Todd: “She’s finally found
the right tone to answer this question” without jokes or anger about it
being partisan, “she was trying to come across as more transparent even
though all the things she cited were sort of demanded of her”, Mika
mentions that the server was wiped. MSNBC, Morning Joe
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=9a200f99-47fb-4d4e-88eb-3766d3bcba9d>.
2015 08 27 Hillary Clinton Commentary, National, MSNBC Morning Joe HRC New
Emails Resp Insincere

-- Report on Morning Joe on HRC’s “different” tone on her emails. “Amid
diving poll numbers” HRC took a very different tone on her use of private
email. Shows clip of emails when campaigning in IA. Scarborough says “the
timing of this was suspect at best. When they knew that cable news networks
were going to be 24/7 on a horrifying story that they wouldn’t be able to
help themselves from.” Mika asks him if they should have canceled the
event, pushed back on his comment. Scarborough says “come on, you know it
was planned to drop this way. This is how campaigns think. This is how
cynical campaigns think.” Says it’s unbelievable that she says the State
Dept allowed her to do this but people in the Obama administration say that
it wasn’t allowed and there was a regulation against it. She was the
Secretary of State so she ran the show, ignored President Obama. Mark
Halperin disagrees about the timing, says she didn’t say anything
substantively different but the difference was her tone. She needs to be
able to talk about something other than emails so she was trying to show
more contrition, less combativeness and sarcasm/jokes, to try to say to the
press that she gets it and isn’t in denial even though the facts didn’t
change. Other guest says this is cleanup from last week’s jokes, which even
supporters didn’t agree with. Eugene Robinson has said before that HRC
needed to apologize, this was an incremental step. Says “mistakes were
made,” she hasn’t dealt with the issue of what was allowed and what wasn’t
or running it through a private server in her house. Says she’s still using
carefully parsed language about something being classified vs being marked
classified. Scarborough agrees, says it’s a ridiculous standard to say that
she never sent or received emails that were marked classified. Says that
campaign can keep saying it but Petraeus was arrested for emails that
didn’t have classified markings; she and everyone knows that’s not the
standard. Halperin says that hypothetically if she said there were
classified emails, the question is what would happen legally and
politically. Scarborough says “the same thing that would happen if she
didn’t say that:” FBI will continue investigating, Justice Dept will look
into it, and either they’re going to be honest and transparent or lets
politics get in the way. Says that that’s what really matters, it doesn’t
matter what she says b/c that’s politics. Robinson says this was a
different tone from her, she created this situation so she’s going to have
to ride it out. MSNBC, Morning Joe
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=b87678e7-6514-4b7a-a40a-61611b5b3971>.
2015 08 27 Hillary Clinton Commentary, National, MSNBC Morning Joe HRC
Email Response Not Good

-- Report on different HRC tone on use of personal email with commentator
Mark Murray Her latest comments are that it wasn’t the best choice to make.
Says she should have used 2 emails and takes responsibility for the
decision. This is a different tone from her, especially the taking full
responsibility part. She’s been defiant and joking about this in the past
but this is the most contrite we’ve seen so far, though this isn’t a full
apology. As Chuck Todd said earlier this morning, where would we be if she
had said this 3 months ago. Question is what the FBI decides to do, that
will indicate if this story goes away in 1-2 months or sticks around for a
year. MSNBC, News Nation
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=617a2078-3bea-44f0-879c-0c6d8bb0c279>.
2015 08 27 Hillary Clinton Commentary, National, MSNBC News Nation HRC
Email Different Tone

-- Report on HRC’s IA press conference and response on emails. HRC cut
short her vacation to campaign and was asked tough questions about her
“email fiasco” and the potential bid by Biden. Shows clips of HRC saying
we’ll have to wait to hear what Biden decides but she’ll run her campaign,
and her saying that using personal email wasn’t the best choice but she’s
confident she never sent or received any email marked classified. Hannity
says this is typically parsing her words. Mercedes Schlapp and Joe Trippi
as guests. Hannity says the stars aren’t aligning for HRC with leaks of
Biden’s meetings and Josh Earnest’s comments. Hannity says HRC did break
the law and now has an FBI investigation. Schlapp says it’s surprising that
Obama gave Biden his blessing but it shows that there’s uncertainty with
HRC in that there’s an FBI investigation, she’s not able to give direct,
clear answers about emails. Using the word “never” will come back to haunt
her, like the entire email scandal because it will continue to “drip, drip,
drip.” Hannity asks if HRC lied to us by saying she deleted emails that
were personal including emails to WJC but Bill doesn’t use email. Trippi
says it’s not, Hannity interrupts and says she lied, says he wants Trippi
to say she lied. Trippi says we wouldn’t be here if she hadn’t done this.
Schlapp says she made a bad decision and Americans aren’t buying it, since
she’s down in swing states and has low favorability. Trippi responds that
she’s beating 14 of 15 Republicans. Hannity ends saying “Joe, she lied.” Fox,
Hannity
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=b508f4c9-a8a9-4746-ac93-2ae619ca9df8>.

-- Report on HRC addressing her emails. While news outlets focused on the
horrific VA shooting, HRC decided that she’d take press questions, and she
apologized for using a private email server. Shows clip of HRC at press
conference saying it wasn’t the best choice and takes full responsibility.
Follows with clip of HRC saying Biden needs to decide on his own if he’ll
run, and that she always thought it would be competitive and she won’t back
down if Biden decides to run. Fox and Friends First
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=b5e86fa0-e26a-4f43-8936-e749262c7b03>.

-- Report on HRC apologizing for using a private email server. HRC left her
vacation early “to do some damage control” and apologized for using a
private email. Shows clip of her saying that using personal email wasn’t
the best choice and that she takes responsibility. She then reiterated that
she never sent or received any email marked classified. FOX and Friends
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=b8abbaa9-aba4-46e5-bd5c-ca72efef1807>.

-- Report on HRC on emails. HRC is “no longer joking about her email
scandal.” She’s now taking direct responsibility for it in a campaign stop
in IA. Shows clip of her saying she understands why people have questions,
it was legal but not the best choice to use personal email. Guest is Jay
Sekulow. Host says it’s a “semi-qualified mea culpa” in that she only
regrets that it hurt her campaign.” Sekulow says the FBI is very serious,
there are 3 criminal statutes can be implemented in this instance. Host
says her defense is that there was nothing classified on the server but
Catherine Herridge has broken a story that there was classified intel from
3 different sources that was marked from the start. Sekulow says that makes
her defense implausible and as Secretary of State she knows what is
classified or not. The IG’s analysis of just some emails found hundreds of
emails with classified info. Now she needs to answer where all those emails
went and how she hired a company to run it that’s run out of an apartment
complex and whose employees had no security clearance. Host says it doesn’t
matter if something is marked classified, the content is what’s important
so doesn’t her argument demonstrate her incompetence and that she “was so
inept [she] didn’t notice the obvious?” Sekulow says it doesn’t matter if
it wasn’t marked b/c the content triggers the statute; there is evidence of
negligence. FBI needs to do a real investigation and apply the law no
matter where it leads, even if that leads to HRC and her staff. America’s
Newsroom with Bill Hemmer and Martha MacCallum
<http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=3170d154-e447-478e-a9d6-70862c6b007b>.

On Wed, Aug 26, 2015 at 4:51 PM, Dan Schwerin <[email-masked]>
wrote:

> I think we hit it tomorrow in Cleveland for sure and will try to work in
> for Friday as well but will have to be short.
>
> On Wed, Aug 26, 2015 at 4:23 PM, Robby Mook <[email-masked]>
> wrote:
>
>> Dan, is that workable?  I know she only has 15...but i feel like that
>> passion would be great.
>> And it's implicit contrast with our friend.
>>
>> On Wed, Aug 26, 2015 at 3:13 PM, Huma Abedin <[email-masked]>
>> wrote:
>>
>>> Think yes
>>>
>>> Sent from my iPhone
>>>
>>> On Aug 26, 2015, at 2:40 PM, Robby Mook <[email-masked]> wrote:
>>>
>>> Should we add guns to DNC speech?
>>>
>>>
>>>
>>> On Aug 26, 2015, at 2:34 PM, Teddy Goff <[email-masked]>
>>> wrote:
>>>
>>> We're going to post the gun segment to social.
>>>
>>> On Wed, Aug 26, 2015 at 3:32 PM, Nick Merrill <
>>> [email-masked]> wrote:
>>>
>>>> Just absolutely pitch perfect, top to bottom.
>>>>
>>>>
>>>>
>>>> On Aug 26, 2015, at 2:29 PM, Kristina Schake <
>>>> [email-masked]> wrote:
>>>>
>>>> She really practiced and she delivered. She did great.
>>>>
>>>> Sent from my iPhone
>>>>
>>>> On Aug 26, 2015, at 2:25 PM, Margolis, Jim <[email-masked]>
>>>> wrote:
>>>>
>>>> She was terrific.
>>>> Love to get some surrogates jumping on that too
>>>>
>>>> From: Mandy Grunwald <[email-masked]>
>>>> Date: Wednesday, August 26, 2015 at 3:22 PM
>>>> To: Robby Mook <[email-masked]>, Huma Abedin <
>>>> [email-masked]>, "[email-masked]" <
>>>> [email-masked]>, "[email-masked]" <
>>>> [email-masked]>, "[email-masked]" <
>>>> [email-masked]>, "[email-masked]" <
>>>> [email-masked]>, Joel Benenson <[email-masked]>,
>>>> Christina Reynolds <[email-masked]>, "
>>>> [email-masked]" <[email-masked]>, "
>>>> [email-masked]" <[email-masked]>, "
>>>> [email-masked]" <[email-masked]>, GMMB GMMB <
>>>> [email-masked]>
>>>> Subject: Re: That was our next president!
>>>>
>>>> WOW.
>>>>
>>>> The gun answer was as powerful and heartfelt a moment as you get.
>>>>
>>>> Lets get that everywhere.
>>>>
>>>> *Mandy Grunwald*
>>>> *Grunwald Communications*
>>>> *202 973-9400 <202%20973-9400>*
>>>>
>>>>
>>>> -----Original Message-----
>>>> From: Robby Mook <[email-masked]>
>>>> To: ha16 <[email-masked]>; john.podesta <
>>>> [email-masked]>; dschwerin <[email-masked]>;
>>>> ekriegel <[email-masked]>; tgoff <[email-masked]>;
>>>> jbenenson <[email-masked]>; creynolds <
>>>> [email-masked]>; bfallon <[email-masked]>;
>>>> gruncom <[email-masked]>; nmerrill <[email-masked]>;
>>>> kschake <[email-masked]>; jim.margolis <
>>>> [email-masked]>
>>>> Sent: Wed, Aug 26, 2015 3:21 pm
>>>> Subject: That was our next president!
>>>>
>>>> Press team--thoughts?
>>>>
>>>>
>>>>
>>>> This email is intended only for the named addressee. It may contain
>>>> information that is confidential/private, legally privileged, or
>>>> copyright-protected, and you should handle it accordingly. If you are not
>>>> the intended recipient, you do not have legal rights to retain, copy, or
>>>> distribute this email or its contents, and should promptly delete the email
>>>> and all electronic copies in your system; do not retain copies in any
>>>> media. If you have received this email in error, please notify the sender
>>>> promptly. Thank you.
>>>>
>>>>
>>>
>>
>